Digital Marketing for Beginners

Digital marketing course provides a comprehensive journey, starting with an Introduction to Digital Marketing and Client Onboarding to build a solid foundation. Students then dive into Content Creation, Curation, and Calendar Planning, learning to design and manage strategic content. Analytics and Campaign Planning follows, emphasizing data-driven decision-making. The curriculum advances through Advertising and Strategy Planning, then focuses on SEO and SEM to improve visibility and search performance. Email/SMS Marketing strategies are also covered, giving students a range of outreach tools. Finally, a hands-on Final Project and Portfolio Building bring all skills together for practical application.